Phil Knight and his story
Do you know Phil Knight? if you like to read a life story book. I recommend Phil Knight and his story. this man is the creator of Nike. Shoe Dog book is a memoir by the creator of Nike. this book wants to explain, how can we create a brand? The shoe Dog isn’t just about business. it’s about how we can pass the life’s exam.
This book has several parts. each part is a year of Phil’s life. when he was 24 years old he started a journey to Asia. this journey was for finding himself. Shoe dog is the complete book about starting a business. about an effort for making a product. the book topic is making a product with empty hands. everything began with the Blue Ribbon. the previous name of Nike was the Blue Ribbon.
Why did I read this book? Because this is perfect. the text of the book is very fluent, friendly and honest. Phil with his story wants to say starting everything will be hard. but you should just do it. having a good partner is the effective way to develop the business. Bill Bowerman is the leader and partner of Phil Knight. a sentence in the book is very effective for me. The best way to strengthen knowledge is to share it.
this sentence, there is no finish line is the advertising slogan. I should say that it’s from John Brown, Advertising Director of Nike in 1975.
Jeff Johnson is my favorite character in this book. effort, effort, and effort equal Jeff Johnson
I’ve learned from this book:
- make effort and read the book
- If you doing a work that believes that you will always a success.
- before starting a startup you must sure that love this business.
- Read books will help you
- don’t think about money just focus on a goal
- at the end just do it
If you like to read the life story, please check here out.
